Bale Breaker Brewing Co.’s biggest selling point has been the owners’ roots as a hop-growing family.
And now the Moxee brewery is putting the focus on that history with its recent rebranding.
With the new look, the brewery pays homage to its history by using vintage-looking graphics of everything from farm equipment to the Field 41 sign in its logos and beer can labels. The brewery will also be releasing new merchandise with the new branding.
“Hops are in the family’s DNA,” the brewery wrote in a news release, noting that the grandparents of co-owners Meghann Quinn, Kevin Smith and Patrick Smith first planted hops back in 1932.
Bale Breaker worked with graphic designers at Blindtiger Design, a Seattle firm that specializes in craft beer brands. The brewery celebrated the launch of the new brand at its taproom last week.
The brewery’s move to further highlight its hop heritage makes sense given that the brewery has cemented its place as not only one of the state’s largest breweries but also the go-to brewery for hoppy beers. Bale Breaker’s flagship India pale ale, Topcutter IPA, has been included in several top IPA lists by craft beer and general interest publications.
Dogs’ days numbered
If you are a fan of Winey Dogs’ hot dogs, you have only a few days left.
After several years running a mobile operation and a brick-and-mortar restaurant in Yakima, Winey Dogs will be closing at the end of the month.
Co-owner Josie Hall wanted to sell the restaurant at 3 N. Sixth Ave. but has yet to find a new owner. In recent weeks, Hall revealed to customers on social media that her health issues were the main reason that she wanted to sell the restaurant.
“I have been struggling with my health for a little while now and it is finally to the point where I can’t keep the restaurant,” she wrote on Instagram. “It breaks my heart to let it go because I can see its potential.”
Hall said she would focus on addressing those health issues. In the meantime, she’ll continue looking for a buyer for the restaurant. If no buyer is found and her health improves, there’s a possibility that she may do a pop-up version of the restaurant next summer.
Josie and husband Todd Hall opened Winey Dogs in 2012 serving at wineries, breweries and other venues. The couple opened the physical restaurant in September 2016.
My Place Hotel recently opened a new location near the Yakima Greenway. The hotel at 21 S. 18th St. is the 44th location for the extended stay hotel chain. The hotel is owned by Minnie and Parminder Thind of Yakima. The hotel corporate office noted that the hotel is the first location to be opened by a member of the Asian American Hotel Owners Association.
The hotel will hold a ribbon cutting at 3 p.m. Tuesday.